Business Research

The business research service is a tool to empower companies to get competitive advantage by our market research services in India. We are service provider in areas such as business intelligence for different segments and sectors in India. We help companies develop their business plan by forming concrete business strategy to address different business opportunities.

Our marketing research helps any business from business idea generations to preparing a comprehensive business plan. The business plan would be developed based on different business insights and market research techniques performed on the target business segments.

The deliverables of this study shall be a market research report which can give business insights for developing business strategies. Our management consulting services then handhold the business for all the research implementations suggested in market research reports.

The business research includes internal research and external research. The internal research include the business performance, efficiency, strengths-weaknesses, differentiation possibilities, Organization structure, cost structure, business relations, product or service features and other capabilities.

The external research is similar to market research where the factors evaluated are business environment, industry trend and attractiveness, growth opportunities, competition and substitutes, global market, PEST analysis, expansion opportunities and other market related factors.

After analyzing both, internal research and external research, there shall be a business plan developed which is based on strong data collection from market and market research techniques used to derive the same. Now, the findings shall be evaluated on the common platform by the analytics team and a final market research report prepared


Some of the advantages our client has experienced are as below:

  • Higher efficiency
  • Cost reduction
  • Lower rejection ratio
  • Business sustainability
  • Profit maximization
  • Creation of differentiations
  • Unique positioning in market
  • Market awareness
  • Building future plan
  • Developing objectives and forecast business

Kaizen market research and consultancy provides business research services in Ahmedabad, Vadodara, Surat, Rajkot, Mumbai, Pune and in India.